SPARTANBURG, SC -- Thanks to a renewed partnership between USC Upstate Athletics, BSN SPORTS and NIKE, the next generation of Spartans will continue to be outfitted in the world's most recognizable apparel brand.

The renewed multiyear agreement will see the fifteen Upstate programs and nearly 300 student-athletes in on-field NIKE uniforms and apparel with servicing from the team at BSN SPORTS.

Bill Stote, Senior Vice President of BSN SPORTS Collegiate Select Program said, "This agreement between USC Upstate, BSN SPORTS, and NIKE will add tremendous value and dedicated support to the experience of the coaches, student athletes, and administrators involved with Upstate Athletics. Our team is excited to provide the Spartans program coaches and teams with the best possible service, unparalleled access to sports equipment and premier apparel, and branding resources to continue growing the USC Upstate prominent athletic brand and fanbase. We are proud of this partnership and welcome the opportunity give time back to Spartans coaches on a daily basis, so they can continue focusing on positively impacting the lives of student athletes."

The partnership allows for Upstate coaches and staff to receive exclusive pricing and incentives as part of the relationship.  Upstate, BSN SPORTS and NIKE entered into an original relationship in July 2017, the first unified apparel agreement in department history.  The new agreement with BSN/NIKE continues to strengthen the USC Upstate brand and expands the relationship through 2026.

In addition, other University departments and non-athletic programs also have the opportunity to become part of the larger Spartan team and recognize the benefits from the vast network of BSN SPORTS products and servicing as well.

"I'm ecstatic that we were able to renew our partnership with Nike and BSN," said Director of Athletics Daniel Feig.  "Nike is the world leader in athletic apparel and this new agreement expands our relationship as a department and University, which will allow us to better support our student-athletes from an apparel standpoint than we ever have before, while elevating our brand and athletics department to a new level!  I want to say a special thanks to Shawna Toy at Nike and Laura Timmons and Nelson Welch at BSN for working tirelessly with us to help make this partnership a reality."

To celebrate the start of the new year, and recognize the expanded partnership entering the 2022-23 athletic year, fans have an opportunity to take advantage of the Spartans Back to School "pop up" shop with USC Upstate branded Nike gear from July 25 through August 1 at exclusive pricing available during this special offer only.  Watch USC Upstate social media accounts on Twitter (@UpstateSpartans) and Facebook (USC Upstate Athletics) for more details and available items on Monday, July 25.
 
About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

About Nike, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. 

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