Ana Luiza Abras joins USC Upstate as the Digital Media and Creative Content Graduate Assistant. In this role, she will create, manage, and optimize digital content across various platforms to engage target audiences and achieve departmental goals. Abras will also design and produce a variety of digital assets, including graphics and videos, to maximize Upstate's brand visibility.
Before joining Upstate, Abras worked as a Graphic Design Intern for the Women's Premier Soccer League, collaborating with a team of interns to manage and distribute content across the league throughout the regular and postseason.
She also served as an Analytics and Data Specialist at Mid-America Christian University, where she contributed to the soccer program's social media efforts.
Abras holds a B.S. in Data Analytics and Business Administration from Mid-America Christian University and is currently pursuing a Master’s in Sport and Entertainment at the University of South Carolina.