Staff Directory
- Title:
- Assistant Director of Athletic Communications and Social Media
- Email:
Emma Hudson was named Assistant Director of Athletic Communications and Social Media on July 20, 2026, after spending the previous several years as a highly involved member of the USC Upstate campus and surrounding community.
As an undergraduate assistant in marketing and communications, Hudson contributed across social media, photography, sports information, game presentation and community outreach. She created and contributed content that helped USC Upstate Athletics add more than 16,000 social media followers during the previous fiscal year. Hudson also assisted with the May 2025 rollout of the department’s new secondary Spartan logo.
Hudson helped promote and build the department’s “Hub City” jersey initiative, which created a new revenue stream for Upstate Athletics. She also provided critical support for Morgan Square Madness, the community-centered unofficial tipoff to the basketball season, and led the promotion and coordination of Upstate basketball group ticket sales including halftime entertainment and national anthems, leading directly to a non-Homecoming sellout for the 2025 men’s basketball game against Charleston Southern. Through her outreach efforts, Hudson helped increase campus and community involvement at home Spartan athletic contests by 30 percentage points, reaching 95 percent.
Beyond campus, Hudson has become a mainstay in the Upstate sports community through her work with the Greenville Drive, Greenville Triumph and Greenville Swamp Rabbits, serving in a variety of promotions, entertainment and fan-engagement roles.
Hudson graduated from USC Upstate with a Bachelor of Science in Exercise and Sport Science. She also earned a minor in Health Communications and a certificate in Leadership. She is currently pursuing her masters in sport and entertainment management through the University of South Carolina.
